Intellectual Property
Design Is About Input

Between the law firm, other startups I’ve started, and advising clients, I’ve interacted with hundreds of designers and developers through the years. The most critical thing that I’ve learned is that design is about input, not output. Let me give […]


Employment
Working With Developers

Failure to have a clear written agreement with developers is the most frequent problem I see with early-stage companies. And one that is completely avoidable. Here are a few common issues.


Entity Type
Forming an Entity (LLC v. C-Corp)

Okay – it’s time to actually form the business. You’ve built your pitch deck, received feedback from naysayers, visited with your attorney, and worked out the structure with your co-founders. The next step is to incorporate your company so that […]


Funding & Capital Raising
How Founder “Vesting” Really Works

Vesting is the process whereby a recipient of equity earns the equity, or the right to purchase it in the case of options, over time. As I mentioned in my last post, the typical schedule is 4 years with a 1-year cliff. […]


Funding & Capital Raising
Everyone Should Vest

One of the biggest mistakes that startups make is failing to place vesting conditions on founders’ equity. Here’s an example: Two founders, Adam and Blake, are working on their startup, and everything is butterflies and rainbows. They have a great […]


General Business
Make An Investment In Legal

A question I often hear from startups when discussing initial legal work is, “How much will this cost?” This is the wrong question – most startups are looking at their legal expense the wrong way. They should be asking, “How […]


Pitching/Decks
Find Some Naysayers

A common mistake that I see aspiring entrepreneurs make all too often is failing to find anyone who will challenge their idea. I addressed this in my review of Silicon Valley S3, Ep7. Affirmation from loved ones is often a […]


Pitching/Decks
Pitch Decks Are The New Business Plan

Back in the day, like, the early aughts, it was widely believed that you needed a 20 to 40-page business plan and 40-80 hours to create it. The business plan was a written record and forecast of your idea, replete […]